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"You're definitely one of my fav accounts"
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A creator I respect DM'd me earlier this afternoon. This guy made a million last year selling digital products. He doesn't sell anything priced over $47, which is impressive AF. All organic, too. Just simple offers that solve real problems. Here's the part of the DM that hit differently... He said he loves "how I carry myself." Not my funnel or tips & tricks. How I carry myself. That felt really good to read. Because most creators are trying to be someone else. Copying the viral videos, or faking it till they make it. Or sharing the "I have it all figured out" energy. Most of the winners online are winning because they're being themselves. Selling simple shit. Showing the good & bad. They don't shy away from sharing their weird quirks. Clear offer (s) +real stories + showing up daily no matter what. That be the recipe. The creator from above? He's outstanding on camera. His positive energy is contagious. He's definitely playing to his strengths. You don't need to sound like Tony Robbins, or pretend like you're crushing it when you're not. You need a clear offer that solves a real problem. You need to lean into YOUR story, and share it OFTEN. And you need to show up consistently. It ain't easy, but damn, that really isn't that hard. Tell Stories. There's a reason I repeat those 4 words all the damn time. YOU GOT THIS 🙌 In your corner, |
Adam Dukes
Get simple, actionable advice delivered daily to your inbox on how to grow and monetize your magic online!
I started writing the 3 Hour Creator in July. Spent 3-4 weeks on it. Never finished it (I'm a starter, not a finisher...can anyone relate?!) Revisited the idea in November. Wrote 5 variations. Wrote 5 different variations. Some are only a dozen pages. Some are full guides. None felt quite right. I had the idea to turn it into a Lovable app around Thanksgiving. Worked on that all December. Launched earlier this month. Got good feedback from some. Some needed more clarification/context on...
I slid in her DMs last night... Do you ever run ads? If not, you should since you get great engagement on your stuff She said she's boosted a few posts in the past. She's a friend of mine who does well on Instagram (great engagement and sales). I suggested she set up a few custom audiences. Custom audience = An ad targeting option that lets you find your existing audiences (website visits, social media following/engagers, viewed videos, etc) This is what I suggested: Create an audience for...
I made a joke on Threads earlier this week... I bet I could double my income if I hired DM setters, closers, and close people on $5K packages. Hell, I know people doing 7-figures with that exact model. But here's the thing... I have zero desire for that kinda business. Not because sales calls don't work. I'm 44, and a Solo Dad of two. No, thanks. I build my YOUniverse around one simple rule: I only do things I actually want to do. No sales calls. No setters or closers. I'd rather earn $100k...