It didn’t go as planned (still made $243)


It doesn't matter.

The more I play the game...

The more I realize how much things don't matter.

I launched Threads OS™ today.

I planned to launch it at 11:00 am.

Well, I got in my head about dumb shit.

I overanalyzed the sales page for far too long.

Tweaking the copy.

Deleting.

Editing.

Created a nice looking Canva graphic (I bought a template on Etsy, as I shouldn't be in Canva).

The graphic looked good, but I felt it didn't look good enough.

Back to writing out the sales page.

Multiple versions.

Edit. Delete. Write.

I launched at 1:00.

2 late.

$243 in the first 30 minutes.

Here's the thing...

People are buying me.

They're buying my energy.

They're buying my certainly, conviction and confidence.

They're buying because the value I've shared with them over the last 1-12 months.

The pretty sales page?

Sure, it might push some "fence sitters" off the fence.

But your best customers are buying WHO you are, not the font, layout, colors or copy you used on the sales page.

If you're interested in joining Threads OS™

What You'll Discover:

  • How to create kickass offers, so people are commenting, "TAKE MY MONEY!!!" before you launch it
  • The sneaky (totally ethical) way I build FOMO for my launches
  • How I position yourself as the "obvious choice" on Threads (goes against what most teach)
  • Why you want to create content around one Big Idea
  • How to grow your email list on autopilot (set & forget)
  • How to write simple & fun emails in 20 minutes (or less) using my S.O.S. Framework
  • The 1 thing I do every month for a "quick cash injection"

This ain’t another PDF....

This ain’t a 37 module course you’ll never watch...

It's a LIVE 3-day experience with an accountability group.

Threads OS™ is built on my O.T.S. Framework (Offer, Traffic, Sales):

What You Get Inside Threads OS™

WORKSHOP #1: Offer OS™ - Craft a “take my money” offer so clear and compelling, people ask where to pay. (Thursday, August 28th, 5:00 pm PST)

*A student of mine sold a low ticket item 144 times in 72 hours...

Sign up for Threads OS™ here

If you decide to invest...

Jump in the private community.

I've already posted the 1st prompt.

Will be doing random livestreams all week where you can ask me questions and get direct feedback on your specific situation.

I plan to do lots of "brain dumps" in the community

See you on the inside, Reader!

YOU GOT THIS 🙌

In your corner,
Adam

P.S. I just opened up the doors for Threads OS™

You’ll discover how to create a kickass, “take my money” offer, how to create "wallet opening" content, and use email to half your social media hustle (while bringing in more sales).

Adam Dukes

Get simple, actionable advice delivered daily to your inbox on how to grow and monetize your magic online!

Read more from Adam Dukes

I've been yapping this on Threads the last few days. I made this post this morning: The "Make More Offers" thing took awhile to "stick". Here's another example... I started talking about the “3 Hour Creator” identity back in May. People were confused at first...WTF?!?! But I kept yapping about it. I didn't let the low engagement bother me. Funny enough, it wasn't my first idea. I started with "Simple Creator". Didn't like it. Then I tested out "Chillaxed Creator". That wasn't it, either. "3...

A new Costco opened in Vegas on Thursday. It's 3.3 miles from the house. I is excited, because I can buy a garbage can size of Cinnamon Toast Crunch. Anywhoo... Costco pulls in a $460.000 per minute. And their "secret" isn't 47 different flavors of Ranch dressing. or 28 different brands of olive oil. It's the exact opposite. Next time you go through Costco, pay attention to this. Here's what you'll notice... They have 1-2 options on Ranch dressing 1-2 options of olive oil. 1-2 options of dog...

I got tagged in a post on Threads this morning. He wanted my feedback. I didn't hold back. He had 15 options in his store. He should look to Apple for advice. Let me explain... Apple is the biggest company in the world. Here's the wild part... They do it by selling fewer things, not more. Sure, they got some extras floating around, but the lion's share of their $297 billions in 2024? Phones Tablets Watches Earbuds Computers That's it. Their secret sauce? Less decisions leads to more dollars....