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I got this message from a client this morning... "Btw, 8 sales today! $213 made 🚀" I built him a custom GPT as a front end offer, and another custom GPT for his order bump. He flipped ads on last week for the first time. 7 days in, and getting customers coming in while he's drooling on his pillow. He's got a platform that he sells, so we're feeding these customers into his software. Running ads isn't about profiting much on the thing you sell in the ad. The real money is what comes after. What you sell once they're already a customer. It's 5x to 12x easier to sell to someone who already bought from you than to a cold stranger. The front end opens the door...the backend is what stuffs your piggybanks with the green stuff. I'm thinking about opening up 2-3 spots for this. Here's what I'd build for you: A low ticket front end offer. A sales page that converts. An email follow up sequence that overdelivers on the value. And a 30 day content plan to drive traffic to the whole damn thing. Done. For. You. I don't have an offer doc of any fancy sales page in place. Just gauging interest, first. Reply with GIMME if you want to snag a spot, and I'll put it together based on who raises their hand. I'm all about that "Ready. Fire. Aim." approach. YOU GOT THIS 🙌 In your corner, |
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Saturday was FUGLY. We lost our flag football game 28-2 (interceptions are worth 1 point each) It's been a rough season. The score was bad, but what happened after the game was pouring salt into the wound. I got approached by one of the kid's parents. They weren’t thrilled about their son’s playing time. Now here’s the kicker… We only had SIX kids show up. 5 are on the field at a time, so everyone played a lot. In fact, their son was standing alone in the endzone when the quarterback heaved...
Yesterday morning… I rolled over, grabbed my phone, and squinted at the screen like a caveman discovering fire. $247. At 4:14 AM. Now, let’s be clear… I was NOT awake at that time. I was drooling on my pillow likely dreaming of being at an all-you-can-eat cheeseburger buffet. Meanwhile... Someone on my email list whipped out their debit card. Here's the thing... I looked up her email in my system. She joined my email list in March 2025 (13 months ago). She became a customer last June when she...
I saw a post on Threads last night. From a lady who's built a $2 million dollar brand. She shared how much work it takes. She shared how she started... Giving free sessions for months on end. And no, not discovery calls. Full 60 min sessions until I worked up the courage to charge $75/hour. Then $100. Then $250. Then $3,000 for 3 months. Then did a ton live launches. Multiple times a month. Challenges. Webinars. Mini minds. 5 day immersive trainings. You name it. Done it. This is what it...