I jumped on Threadsa 15 months ago with 0 followers. I crossed 17,000 followers yesterday. 5 unorthodox "hacks" that got me there. 1. Mobile First61.5% of global internet traffic comes from mobile devices. Big blocks of text is 🤮 I use one sentence paragraphs for easy reading (like I do in my emails) White space is a GOOD thing when publishing content on on social. TIP: Use the space bar more 2. Create a StaircaseBuild anticipation with your words. I start with a short sentence. The next sentence is a bit longer. The third sentence is longer than the last. I'm doing it right now with the 3 above sentences 😜 Example 👇 3. Hook 'emYour 1st sentence is 80% of the success of your post. We call them "hooks". Use hooks that lead with: Vulnerability, curiosity, pain, controversy, humor or credibility) Example: Leading with humor 👇 4. Create Mind MoviesOne of the biggest mistakes I see with writing online. Lack of specificity. A mentor once said to me: "Specificity spits out cash" A “silly” test I like to run my content through. “Can I draw a picture of it?” If I cannot draw a picture, it’s not specific enough. Back to the drawing board. Pun intended 😜 Example: BAD: “I want to lose weight” Too vague. If your reader has to think, you’ve lost them. Here’s a better example: GOOD: “Do you get winded after wresting with your kids on the living room floor after a few minutes?” Paint the picture for your audience. 5. Use Analogies/MetaphorsExamples I use: Instead of saying, “Make more money” I say: “Stuff your piggybanks with more of the green stuff" Instead of saying, “That’s hard/difficult” I say, “It’s like folding a fitted bedsheet” It makes it fun. It makes it different. People remember different. These are 5 writing "hacks" I've used, not just on Threads, but all platforms, including email. Threads OS™ drops on Monday. Turn Threads into a simple, repeatable system for daily sales. Click here to join the wait list (no need to opt in....just click the link) YOU GOT THIS 🙌 In your corner, When you're ready, here are a couple of ways I can help you…
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I've been yapping this on Threads the last few days. I made this post this morning: The "Make More Offers" thing took awhile to "stick". Here's another example... I started talking about the “3 Hour Creator” identity back in May. People were confused at first...WTF?!?! But I kept yapping about it. I didn't let the low engagement bother me. Funny enough, it wasn't my first idea. I started with "Simple Creator". Didn't like it. Then I tested out "Chillaxed Creator". That wasn't it, either. "3...
It doesn't matter. The more I play the game... The more I realize how much things don't matter. I launched Threads OS™ today. I planned to launch it at 11:00 am. Well, I got in my head about dumb shit. I overanalyzed the sales page for far too long. Tweaking the copy. Deleting. Editing. Created a nice looking Canva graphic (I bought a template on Etsy, as I shouldn't be in Canva). The graphic looked good, but I felt it didn't look good enough. Back to writing out the sales page. Multiple...
A new Costco opened in Vegas on Thursday. It's 3.3 miles from the house. I is excited, because I can buy a garbage can size of Cinnamon Toast Crunch. Anywhoo... Costco pulls in a $460.000 per minute. And their "secret" isn't 47 different flavors of Ranch dressing. or 28 different brands of olive oil. It's the exact opposite. Next time you go through Costco, pay attention to this. Here's what you'll notice... They have 1-2 options on Ranch dressing 1-2 options of olive oil. 1-2 options of dog...