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The tiny moment that decides everything
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I learned something wild at church today. I volunteered for the first time this morning. They put me on parking lot duty. I waved people in, smiled, and directed them where to park. Before we started, the leader shared an interesting study. “When someone visits a church for the first time…they decide within eight minutes of pulling into the parking lot whether they’re ever coming back.” I find that fascinating. Eight. Freaking. Minutes. Before the music, sermon and anything meaningful happens. Then she said: “Parking lot helpers are a big deal.” Business works the SAME way. People judge you long before they think about whipping out thier wallet to grab your offer. They decide if they trust you...if they want to tap 'follow'...if they'd every buy from you based on the first, tiny impression. Not the big stuff. The small stuff. Those first eight minutes. Your energy, and vibe matter. And here’s where most Creators screw themselves: Many times, their offer is as confusing as folding a fitted bedsheet, blindfolded. If your offer makes people go "Huh?!?!": instead of "Hell YES!" you've lost them in the first eight minutes. That's exactly why I built the 1 Hour Offer™, so your offer makes a clean, confident, first impression that instantly tells people: "YES!! This is for me!" No more confusion. No more overthinking. No more overwhelm. Just a simple, irresistible offer your audience can understand in seconds. Grab 1 Hour Offer™ here: https://www.1houroffer.co/ YOU GOT THIS 🙌 In your corner, P.S. I have some Black Friday goodies coming TOMORROW...
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Adam Dukes
Get simple, actionable advice delivered daily to your inbox on how to grow and monetize your magic online!
Easter Sunday. 2019. The kids were with their Mom. I was alone. Hungover. Again. I was miserable the kids were doing Easter without me. So what did I do? I went in the backyard, and started trimming the bushes (honestly). As I was trimming away I had this thought... "Maybe I can go 30 days without booze". Something I had attempted 238x in the past. And always failed miserably. My grandma used to say, “That boy has a lot of quit in him.” She wasn’t wrong. I didn't trust myself. At all. I...
Yesterday, I sent an email about a comment I got on IG. Made an offer at the end. Saturday's email? It was about how Michigan got curb stomped by that team in Ohio. Then made an offer. Friday's email? How I took the kids to Wendy's to get $0.67 Frosty (IYKYK). Made an offer. That's by "stupidly simple" business model: Skill #1: Tell storiesSkill #2: Make offers That's it. No funnel that looks like the team at NASA built it. No team of 17 VAs spread across the globe. Just stories + offers....
I got a comment on IG this morning about The Offer Wizard™ So you're selling people a wizard to create their own digital product? It's a a great question, let me explain... I've had 100s of conversations over the last year with Creators. They think they have a sales problem. They don't. I find more have an offer or a messaging problem. Sometimes, a combo of the two. They're solving too many problems, or not a specific problem, or it sounds like every other offer, or it's vague/general, or the...