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I launched ads for The Offer Wizard™ last Wednesday. I was hesitant on running ads to a $5 tool. It's December. On top of that? My funnel is a...let's call it a "work in progress". Here's what surprised me: I'm paying $4.85 per customer. If you asked me yesterday, I would have assumed it was the $5 price tag. My friend Audrey shared a post with me from a guy who's a Facebook ads expert. He sells a $4.95 ebook. And he's paying $25 - $30 per customer. Same price point as mine, wildly different results. So no...it ain't the price. It's the format. He sells information. I sell a tool. And that difference matters way more than most people realize. Because let’s be real… An ebook sounds like work (to read). A tool that spits out a clear offer in 10 minutes sounds like a relief. The "selling information online" landscaping is changing quickly. People don't want more stuff to read/consume. They want something that does the damn thing for them. That’s exactly what The Offer Wizard™ does. If you’re tired of overthinking your offer and just want clarity...FAST...you’ll get why this works the second you use it. Here's an email I got this afternoon about the Wizard: YOU GOT THIS 🙌 In your corner, P.S. This whole experiment reminded me of something we've all heard 4,317 times before... Money loves speed. |
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A lot can change...in 2 weeks. I wouldn’t have said this 2 weeks ago, but here we are. I truly believe you can make a full time income selling a simple $5 tool. Before you roll your eyes… hear me out... Maybe not "quit your job" money (although, it's possible with a backend). But "pay bills without stress" money. I've profited $1,000+ this week alone with just the Wizard. Two weeks ago, I’d have told you that sounded cute… but unrealistic. Then I watched it happen. In real time. Here’s the...
I saw this chart on Threads this morning. I nodded my head, and said to myself, "Yup. This is what I've been yapping about" Creator Spotlight surveyed a bunch of creators and asked a simple question: “What platforms actually make you money?” Before I share the chart... Only 9% of Creators earn $100k+. Read that again. NINETY ONE percent are grinding, posting, tweaking hooks, chasing algorithms,(likely) trying to be on all the platforms… And still not breaking six figures. Here's the chart:...
I took a chance on December 1st. I took all my offers offline. Went all in on a $5 tool. It feels like it was months ago. It's been 13 days. 196 customers. Nearly doubling my money on ads. And here's the part nobody talks about: It got easier. Content is easier. I'm not deciding what to pitch. All roads lead to the Wizard. All of my Reels? A CTA for the Wizard. My long form Threads? I pitch the Wizard at the end Daily emails? Wizard All social profiles? Wizard No lead magnets. No newsletter....